Much of the following information is taken from the writings of Daren C Falter, author of How to Select a Network Marketing Company. I will add my comments at the end. Falter says:
“Before I updated my study, I took a bird’s eye view snapshot of the industry. I generated a list of the top one hundred most successful and popular network marketing companies in existence today. These companies represent over 90 percent of the product volume and profits flowing through network marketing. Companies qualified to be on the list through annual sales volume, longevity, total number of distributors, good press, and solid marketing. For fun, I broke these companies down by industry. The results are very interesting.
I found that seventy-five out of these one hundred companies were primarily marketing nutritional supplements, although about one third of these companies also had personal care products in their line as a secondary focus. Only nine of these companies lead with personal care product and/or cosmetics, while three focused on household consumables, two were telecom companies, and two focused on financial services. Not only is nutrition still the king of the hill, but compared to the last edition of this book, nutrition is actually gaining ground in overall sales and retention while all of the rest of these industries have fallen back substantially.
Top One Hundred Companies Snapshot Study—Primary or Core Product Line
75% Nutritional Supplements (34% of these companies also have personal care as a secondary focus)
9% Personal Care/Cosmetics (43% of all companies reviewed had nutritional products as a
complimentary line)
3% Household Products (as a flagship)
2% Telecomm
2% Financial Services
9% Other
The Final Score
Based on a review of the above criteria, here is a list of industries ranked in order of profitability, stability, and long-term growth potential.
The A List: Top network marketing product industries
• Nutritional Supplements and Health Products
• Personal Care Products (Skin Care, Hair Care, Body Care)
The B List: Other popular, less profitable, less stable industries
• Household Products (if products are very unique and environmentally friendly)
The C List: Alternative MLM industries with some exposure and appeal, but not yet stable
• Telecommunications (residential and commercial long distance, pre-paid cards, cell phones)
• Financial Programs (financial planning, debt elimination, investments, asset protection)
• Travel and Vacation Programs
• Legal Services (identity protection, pre-paid legal services, wills)
• Buying Clubs and Catalog Shopping
The D List: Industries with extremely limited exposure in network marketing
• Computer Hardware and Software*
• Internet Access and Services (hosting, dial-up, marketing)*
• Books, Reports, Newsletters, and Publications
• Water and Air Filters
• Buying Clubs and Catalog Shopping*
• Lead Generation Programs
• Jewelry, Gold, Silver, and Collectibles
• Satellites (Hardware and Service)
• Automobile and Auto-Care Products
• Home and Personal Security Products
• Electronics and Appliances
• Grocery and Coupon Programs
• Information Services*
• Clothing, Fashions, and Lingerie
• VideoMail Services
*Up-and-coming industries with future potential, yet absolutely not proven in today’s market.”
Voted the top home based business for 2012, dub Nutrition and its founder, Jeremy Wardle have become a genuine social movement as well as a top network marketing company. dub Nutrition offers sensational products, a generous pay plan, and nationwide infomercials to generate leads for its distributors. dub Nutrition meets all the requirements for the “A” List outlined above, and gains our highest rating for a home business and network marketing company. Super Bowl Champion Michael Pittman takes the following products daily: dub Muscle, dub Protein2.0, dub burner, dub Youth, and dub Energy. So do I, and so can you.
Almost everyone I introduce to the dub Nutrition products and home business gets excited about it and joins me, but some don’t. I have personally benefited tremendously from the products, and I enjoy showing others how to be successful in this business. It’s a real win-win situation.